Monthly Archives: October 2016

Sara Amanda Krevoy – Digital Footprint

Sara Amanda Krevoy, 20, a senior at the University of Southern California, is currently majoring in Print & Digital Journalism at the Annenberg School of Journalism and Communication. Krevoy is of Italian descent and was born on November 21, 1995. She grew up in Queens, New York, where she graduated from Stuyvesant High School, one of nine specialized college preparatory high schools in the state, as a part of the class of 2013. In her senior year at Stuyvesant, Krevoy was among the fifty-four students that were honored in the 2013 Scholastic Writing Awards competition. Later that same year, she decided to pack up her belongings to continue her education and moved across the country to USC.

Throughout her time at USC, Krevoy was able to pursue her passion for journalism and other interests through a number of on-campus clubs and organizations. During her freshman year, Krevoy joined Neon Tommy, an online student-run publication, as a web producer. She’s covered stories ranging from natural disasters in the Philippines to events such as the current presidential election, displaying her breadth and ability to cover topics of all forms. Sarah is also a certified lifeguard and later became one at her school’s gym, the Lyon’s Center.

Outside of her time in school, Krevoy has been able to demonstrate her interest in journalism through internships in the area. Last summer, Krevoy was able to secure a summer internship at Z100’s Elvis Duran and the Morning Show as a “prep intern,” where she helped aggregate content for the various radio stations in the iHeart Media conglomerate. In the semester following her junior year summer, Krevoy decided to join L’Italo-Americano, a Los Angeles-based bilingual news outlet, and reported on stories that, again, ran the gamut. She is currently still polishing her craft through writing for La Repubblica, and she plans on finding a job in a news outlet eventually.

Krevoy is fluent in English and Italian, proficient in Spanish and French, and is currently learning Hebrew and Portuguese to expand her language portfolio. She was a member of the rigorous and challenging Thematic Options department, the school’s advanced alternative academic route, and will graduate with an honors degree in General Education, along with her bachelor’s from Annenberg, later next year in the spring of 2017. She has been a part of the Dean’s List in the fall of 2013, spring of 2014, and fall of 2014. Her online presence is very clean and mostly private.

Sophie Flay Digital Footprint

I did my digital footprint assignment on Sophie Flay. I found accounts and content for Sophie on most of the traditional social media sites such as Facebook, Twitter, Instagram, LinkedIn, YouTube and Flickr. Her name is prominent on both Google and other search engines.

When I initially looked up her name on Google, I found a number of articles, photos and YouTube videos with her father Bobby Flay, the celebrity chef on the Food Network. The articles were from tabloid type sites and in list format. One of the articles is called “11 things to know about Bobby Flay’s daughter” and it delves into Sophie’s personal life. The photos were with her dad at different events such as a Hollywood Walk of Fame proceeding where her dad was being honored. You can also find photos of that event on Flickr. On YouTube, I found videos where she is seen cooking with her dad on his show, but also her work for Annenberg’s The Buzz and her singing for USC’s a cappella group The Sirens.

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While Sophie appears to lead a public life, her personal social media accounts are more private. The only reason I found Sophie on Facebook is because we have mutual friends. Her name on Facebook is under a pseudonym Sophie Catherine. On it she shares photos about her sorority, friends, family and anything on social media she finds interesting or comedic. Additionally, on Instagram, Sophie shares photos with friends and family.  Everything she makes public is appropriate and therefore she wouldn’t have anything to worry about with employers.

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Sophie’s presence on Twitter is more subdued. She recently joined Twitter in August and has been posting about the presidential debates. One of her posts is a soundbite of Hillary Clinton that she retweeted. If you search her name on Twitter, however, you are also able to find tweets of the work she has done with her father on the Food Network. Everything she posts is relevant and suitable for Twitter.

Her professional account on LinkedIn is simple and to the point. She describes that she is a USC student along with her different internships for NBC Sports, Dash Radio and Spotify. On USC Annenberg Media, you are able to see Sophie’s experience in journalism with Annenberg’s show The Buzz and the USC-related articles she has written.  

Overall, even though there is a significant amount of content on Sophie throughout all of these sites, none of it is alarming. Everything is well presented, classy and fun. I think that it is great that she does have a pseudonym on Facebook, so that she can keep her life a bit more private.

Rachel Cohrs Digital Footprint

Rachel Cohrs is a print and digital journalism student with a minor in law and public policy at the University of Southern California. She is a news editor for Annenberg Media and a web manager for the USC Annenberg Center on Public Diplomacy with a variety of skills in digital media, including video editing, graphic design and web design and analytics. Cohrs also has a passion for photography and is an Adobe certified Associate in Visual Communication using Adobe Photoshop.

She has a particular interest in covering California politics, criminal justice reform and other local  Los Angeles issues. She has previously worked as a political beat reporter for Annenberg Media, covering Los Angeles ballot initiatives, state politics and lawsuits.

She has done many long form projects on her topics of interest, including an article on exonerate compensation and a piece focusing on the health insurance coverage gap between the Latino community and other groups in Minnesota.

In May 2016, Cohrs joined a team to work on the Immigration@USC database of immigration experts at USC.

Cohrs has worked as a capitol bureau intern at The Sacramento Bee, a web and interactive designer for the Tomas Rivera Policy Institute, a pre-law intern for the Wage Justice Center, and an editorial and newsroom intern for the Rochester Post-Bulletin. She was also previously a contributor for the travel and lifestyle magazine The Midwest Agronaut.

Before attending USC, Cohrs attended Mayo High School in Rochester, Minnesota, where she served as editor-in-chief of her school’s news magazine and online publication and was debate team captain. She was also part of National Honors Society and Spanish Honors Society.

Cohrs is a National Merit Scholarship winner and a USC Trustee Scholar. She has been on the Annenberg Dean’s List every semester of her college career so far.

Cohrs is president of the Alpha Delta Chi sorority at USC. She is a member of the Annenberg Scholars Program and a reading tutor for the Adventures Ahead elementary school program. In spring of 2015, Cohrs went to the Navajo Nation reservation as a volunteer worker for USC Alternative Spring Break. She was previously a teacher’s assistant at the USC School for Early Childhood Education and a volunteer at the Mayo Clinic.

Cohrs enjoys hiking with USC’s Peaks and Professors program, reading, running, taking Zumba classes, and exploring Los Angeles.

Cohrs is interested in a career in front-end web development in a newsroom.

Digital Footprint Assignment

I did my peer review on Marina Peña. At first glance, Marina’s online presence is simple and to the point: she has a Twitter, Facebook, LinkedIn and a number of articles on Annenberg Media. I cannot be sure if I just did not look hard enough, but seems like she does not have an Instagram, Flickr or accounts on any of the other big social media sites. It is worth mentioning, though, that her name is on the common side so I might have just missed it.

On Twitter, Marina makes her ambitions to be a journalist clear – almost all her content is connected to current events. For example, a good number are retweets from news sources with an added line of her opinion, or her live-tweeting from Annenberg related events. Her latest tweets are videos of her interviewing celebrities Kendrick Sampson and Shailene Woodley at a rally for clean water at MacArthur Park, both of which were really interesting and perhaps indicative of her interest in environmental reporting. However, she isn’t particularly active on the site, opting for short bursts of tweets every few days and very little engagement with other Twitter users.

On Facebook, Marina shares similar videos to those on her twitter- stories from big news sites that relate to her interests. There are no inappropriate photos or content, but it is quite an open profile giving the public access to photos dating all the way back to 2010.

Marina’s LinkedIn profile is really clean and conveys her experience and skills in a thorough manner. Specifically, her fluency in 4 languages is very impressive, as is her initiative to directly link to her articles, making it easy for potential employers to find her past work.

On Annenberg Media, Marina has a number of articles on varying topics such from LGBTQ matters to entertainment, which always a good way to show variety in writing.

Overall, I think Marina has a good overall presence, even a quick glance gives you a clear idea of just how passionate she is about reporting. Nothing incriminating or inappropriate showed up even after extensive research, so she does not need to worry about future employers holding anything like that over her head.

Other than that, I think Marina’s only considerations should relate to whether or not she wants to be a top result on google, for which she would have to put in a concerted effort due to her name being fairly common. If, however, she prefers to be more on the private side, I think she has the perfect amount of information available to the public.

Digital Footprint: Jordan Schuchmann

I did my peer review on Jordan Schuchmann. I didn’t find anything questionable, but I did find a lot of career related things that Jordan has done. The top five results that are shown are LinkedIn, Twitter, a page through Annenberg Media’s website, a link to his personal website and a link to iTunes for his podcast, which is also linked through his personal website. It was also very clear that Jordan is interested in sports, a member of a fraternity and has a girlfriend.

I found conflicting information on whether his major was business administration or broadcast journalism, and I don’t know if that is a bad thing, but it was noticeable between different pages that are associated with Jordan. Specifically, on LinkedIn it says business administration, but when looking at the Sports Business Association page, it lists both.

Jordan’s website has links to his weekly podcast as well as stories that he has written, but a lot of it seems to be out of date. It seems like most of it hasn’t been updated recently since a lot of the stories are from the 2015 football season.

You can also see how involved Jordan is with school organizations, specifically in Annenberg and the Sports Business Association. One can clearly see through Jordan’s activities and affiliations that he is pursuing a career in the sports field.

Also, through Google images there isn’t anything of concern. There are pictures of Jordan in both professional and athletic settings.

On YouTube, Jordan has the videos that he has done for various journalism classes. They too are centered on the sports world and are heavily focused on the USC angle.

On Jordan’s website, there are links to his Facebook, Twitter and Instagram. On Facebook, because of the privacy settings you can only view certain things. There isn’t anything incriminating on Facebook, but it is clear that Jordan uses Facebook as a personal tool rather than a professional outlet. There are pictures of him with his fraternity brothers and at frat events, but there isn’t any alcohol or anything shady, which reflects well on him.

Jordan’s Twitter is relatively active, and it mostly deals with sports. Most of the tweets are just retweets or comments on retweets from other USC football sources, but further back there are a lot more personal thoughts and opinions, which are key for building the personal brand.

On Instagram, things are a little odd. Jordan’s profile is public, which is also good for brand building, but the pictures that are posted on Instagram tend to be a bit more incriminating than those that he used as profile pictures on Facebook. There were a couple photos that showed cigars and alcohol, which could be considered bad with a public profile.

Hannah Vega Digital Footprint

Your digital footprint looks pretty clean, Hannah! The first result was your personal website, which is well put together and had great links to your blog and social media presence. If you can, consider making the audio and video clips on your website more visually inviting. Take advantage of embedding your content from SoundCloud and YouTube! Your blog is visually pleasant and engaging. I like that your blog has several different social media channels attached to it as well.

You have relevant, news-related public posts on Facebook. You could maybe clean out some of your profile pictures from middle school, but otherwise you have a clean Facebook presence. I was definitely a bit taken aback by your Twitter bio. I wouldn’t want the first thing an employer sees in my bio to be that I self-identify as “spoiled.” Besides that, you do a great job keeping your Twitter active and posting often. If you want to eventually do political coverage, watch what you like on Twitter closely so you don’t seem biased.  Your LinkedIn is completely filled out and is compelling. Your Instagram feed has beautiful, high-quality images that are classy and visually appealing.

As far as your professional work, your Annenberg Media Center work from the conventions comes up early and it makes you stand out. Your Neon Tommy work features pretty high up as well. The press releases from Annenberg and other organizations promoting the work that your team did also come up early, which help add legitimacy to your reporting. It seems that your professional internship work doesn’t come up even if you may have clips, so making them more prominent on your personal website will be key in proving you have produced work in a professional environment.

You appear to share a name with a low-profile actress and many people on social media, but your results are definitely the most prominent ones that appear. Google seems to bring up more of your results higher up than Bing. With Bing, there are many more extraneous results of other Hannah Vegas. That could mean that because I’m peripherally connected to you that Google can tell that you would be the person I’m looking for, but that’s just a general trend I noticed. In Google Images, you have a few relevant pictures that come up right away in the results. Luckily for you, you only have a few weird or inappropriate photos associated with your name. Searching “Hannah Vega journalist” produces very relevant results.

A couple of your Prezi school projects came up, but they appear to be pretty well done and you shouldn’t worry about them. Maybe it would be a good idea to make the projects you don’t need anymore private.